I have been covering the topic of “online reputation management” for a while now, the most recent post I have on it was named Personal Reputation Management: The Reactive Approach. I feel it is important for pretty much everyone to track what people are saying about them. I have been doing this for years with RSS news & blog searches for a while. I have to be honest, I stopped reviewing blog results and pretty much focused only on news results.

How do this work? Simple.

(1) Go to Google News and Yahoo! News.
(2) At each, enter in your full name and hit search (you can use quotes if you like, I do both)
Google News Results for Barry Schwartz
Yahoo! News Results for Barry Schwartz
(3) Each respective news engine has a little “RSS” link, copy and paste that URL into your RSS reader
(4) Presto, instant personal reputation management solution.

This is often how I find out if and where I have been quoted.

In the world of Barry Schwartz news results, you often find either myself come up or this Professor Barry Schwartz, sometimes you get the Calvin Klein and sometimes you get some others, but mostly myself and this professor who wrote a very popular book, Paradox of Choice and he was actually invited to Google to speak on the topic.

Anyway, I am writing this post to gather the places I have been quoted, in terms of major news sites. I am sure I missed a few places, but these are the recent ones I am aware of.

  1. Picking the brains behind Google Instant, NBC Nightly News with Brian William – September 8, 2010
  2. USA Today – May 6, 2010
  3. ABC News – August 6, 2009
  4. BusinessWeek – June 5, 2009
  5. Microsoft Plays Both Sides Of The Ad Game, Forbes – April 16, 2008
  6. Google Scares The Search Crowd, Forbes – October 24, 2007
  7. eWeek – August 28, 2008
  8. News.com – July 11, 2007
  9. Reuters – Jul 21, 2006
  10. The Street – Jul 19, 2006
  11. Forbes – Jun 26, 2006
  12. CIO – March 29, 2006
  13. CNN Money – March 28, 2006
  14. News.com – December 2, 2005
  15. News.com – August 31, 2005
  16. Publish – August 24, 2005

Plenty of more quotes from News.com, eWeek and similar magazines. There are others, but I can’t find them now. Just shows you, I should keep better track of them.

Oh, you can see I am procrastinating today.

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